
Printmasters is a rapidly expanding Dutch company, with all its personalization services integrated into a single platform located in the northwestern part of Romania, in the village of Cicârlău, DN1C Street, number 83x. The business is 100% owned by the XD Connects group.
XD Connects is a major player in the promotional and corporate gifts industry. Established in 1986, the company has evolved into an ESG-focused organization. XD Connects operates in multiple countries, with a headquarters in the Netherlands, offices in various European countries (the UK, Spain, Italy, Sweden …), a production facility in Romania, and an office in Shanghai.
Printmasters was founded in 2008 as a provider of personalization services for clients across various industries, primarily targeting suppliers and distributors of promotional products. From 2008 until its acquisition by XD Connects in 2012, Printmasters mainly served the promotional market in the Benelux region, with an active portfolio of around 200 clients.
In 2011, Printmasters began collaborating with Xindao NV (now XD Connects) as a primary client, and due to successful cooperation, XD Connects fully acquired Printmasters. As the group continued to grow, Printmasters became the sole provider of personalization services for XD Connects. Printmasters has since aligned its services with the needs of the group, gradually shifting away from its independent client portfolio to focus exclusively on the customization of XD Connects‘ promotional products.
History
About us
Printmasters is a fast-growing Dutch company, offering a comprehensive range of personalization services for promotional products through a one-stop-shop platform located in Cicârlău, a village in northwestern Romania, on DN1C Street, number 83x. We provide a wide array of personalization services for all XD Connects products in the B2B sector, including pad printing, screen printing, round surface screen printing, doming, laser engraving, CO2 engraving, embossing, foiling, digital printing, screen transfer, digital transfer, and embroidery.
For more details, please visit the Personalization Services section on our website.
A simplified description of the services offered: a promotional product, such as a thermos, pen, notebook, bag, or t-shirt, is printed with the client’s desired design, logo, or message. The printed promotional product can be enhanced with various value-added services, such as labeling or special packaging, different methods for customizing the order, or “door-to-door” delivery directly to the campaign targets of the client.
Our team of over 500 employees is committed to our core values of Respect, Responsibility, and Results. We utilize our 10,000 sqm facility, equipped with state-of-the-art infrastructure and machinery, to deliver excellence across more than 20 personalization services.
Printmasters actively contributes to the local community beyond its direct business activities by supporting various non-profit organizations. The company backs local causes through sponsorships and donations to numerous groups and events, including those focused on emergency services, community development, cultural and artistic initiatives, and sports. In total, Printmasters has engaged with 31 such organizations. This active involvement, alongside efficient resource management and carbon footprint reduction, highlights Printmasters’ commitment to the well-being and diversity of the local community
At Printmasters, our ESG (Environmental, Social, and Governance) strategy is integral to every aspect of our business operations. We prioritize compliance with environmental regulations, social responsibility, and best governance practices, setting a high standard within the industry. Our commitment to these principles is reflected in our sustainable practices, ethical business conduct, and rigorous adherence to industry-leading standards. By embedding ESG considerations into our core activities, we strive to drive positive impact and ensure responsible business practices at every level.
Years of Experience
Team members
Personalized products
Personalization techniques
Printing equipment
Printmasters Team
Meet our Printmasters Team.
Departments

Our values RESPECT, RESPONSIBILITY, RESULTS, reflect our commitment to a positive impact on our activity. Reducing our environmental footprint and adding value to our social, and governance impact by recognizing the role of all stakeholders are key pillars of our business.
Jacques De Boer
Managing Director